They don't need to go head to head there is over a billion God damn people in that country.
I am sure there are rinks in the country, obviously there is more basketball courts, thats true even in the USA. Its going to be hard for a Chinese player to make the NHL when there is 0 exposure and minimal interest - bringing the best in the world there is a good way to generate interest.
China is worth the try, you'd be ignorant if you disagree. Nobody likes working with the CCP but you don't have a choice should you choose to tap into the Chinese market. Its a good place to try as historically there isn't a hugely popular/dominant sport. Basketball is doing well there but they aren't like some of the Euro countries where soccer has always been #1 or in the US where its been football/baseball.
bring the best there to inspire kids who want to be the next mcDavid. Great.
Sorry kid, no ice. have you thought of Esports ?
And unlike basketball, when precisely, even with the KHL team, do you see the country putting up a competitive team against canada/russia/us/sweden/finland ? 50 years ?
the women would be worse, they could literally lose by a hundred.
and people keep talking about tapping into the market, the league is still largely based on the gate. is there a market to sell merch there ? yes. is there a market to sell broadcasts, yes. after that, it dries up pretty quick.
And if the appeal is that things like the NBA is viewed as a symbol of the West, the NHL isnt likely going to close that gap. This people = market idea needs to die a fiery death, if it were true the mexico city sombreros would be in the western conference.