It's impressive but you're comparing apples to oranges. Leafs/Habs are in the two biggest cities in Canada and have the two biggest fan bases in hockey.
2021 NHL TV ratings thread
- Thread starter Mightygoose
- Start date
It's impressive but you're comparing apples to oranges. Leafs/Habs are in the two biggest cities in Canada and have the two biggest fan bases in hockey.
I guess NBCSN wants to showcase as many teams as possible, even the dreaded Canadian teams, for familiarity to the American audience for subsequent rounds?
-- Even if it means bumping popular teams to USA or CNBC at times in the first round. I noticed Oilers-Jets got NBCSN while Bruins-Caps were shifted to USA tonight? For game 1, the Canadian games, I think, weren't on NBCSN, so I simply assumed they'd be relegated off of it for the entire first round. Nope
It surprised me, but hey, BBCSN will have to shieca Canadian team in the final four thus year, so busy as well get them familiar to American audience?
Kirk Van Houten
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the Liga Mx matches on Univision Saturday & Sunday (1.375M & 1.280M) easily outperformed all the other soccer on TV last week as well as all the nationally televised NHL playoffs (yes, even the ones on NBC)
Looking ahead to the potential second round and I can see why the league prefers time zone based divisions and mostly divisional playoffs in normal years. Looking 3 of 4 series being in the Eastern time for the most part. Instead of being able to run double headers every night they are going probably going to have to have two games go against each other every other night.
Lol Liga MX is not more popular than the NHL in the states. Their highest rating ever for any match is a 1.5 million. Stanley Cup finals are 8.5 peaking at 9 million. Soccer fans are hilarious in the states. It's the most global niche sport there and I'm a soccer fan. US has a lot of Hispanic population where it's their number one league but it ends there. That's one particular demographic and not particularly friendly to many advertisers.
Uggh I hate having to defend Liga MX here as I can't stand alot of their fans on social media because I have actually had WAY more conversations than I like where the conversation around that league usually revolves around aggressive racial insults over generalization of American soccer fans etc. all rooted in deep resentment about folks not respecting that league as its the most watched League in the US but all everyone will talk about is EPL. The hispanic often heavy mexican american fandom in that league make it almost a domestic league in the US. But to the defending part , their Finals having gotten WAY more than 1.5m it was 2014 where it happened where 2 of their biggest teams met and drew 5.4m on US TV. Their finals usually average between 1.5-3mil depending on teams. EPL final deciding league title games 1-1.5m MLS Cup 1.5-2m. As you noted the issue there is the Hispanic market has been historically undervalued by some in the media and advertisers tho that's slowly changing.
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Fair - a couple years ago I noticed they had 1.5 million for their finals and the article I read was super bullish on the rating. I agree though there is this whole ratings way but there is more to ratings than just the amount of users watching it.
Kirk Van Houten
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Soft Saturday for Stanley Cup on NBC, while USA hits high
Some numbers but i'm not sure we have every game here.
Some numbers but i'm not sure we have every game here.
Terrier
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Kirk Van Houten
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Is there anywhere (not behind a paywall) that aggregates all this into one big list?
Kirk Van Houten
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Intresting stuff here, clearly the NHL is much closer to the NBA in local markets than national. Hopefully the new deals close that gap.
The games will be blacked out locally for the most part (except for their exclusives).
ESPN+ has already had NHL.tv package for a few years now. The exclusives are the big thing.
What bonehead made the schedule for tonight? Only 2 games and they’re only 30 minutes apart. It’s a shitty day outside so I’d love to stay in and watch as much playoff hockey as possible. Meanwhile there’s 4 NBA games and they’re spaced out perfectly.
Anisimovs AK
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Not really. They would show like 2 to 3 games a week during a normal season, as compared to the 1100+ they are gonna be showing with this new contract
But they run NHL.tv and you can purchase it through ESPN+. Plus to the point of local ratings, those games will still be blacked out.
Kirk Van Houten
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Ratings: NBA Playoffs, local ratings, soccer
Local NHL ratings increased by 15% during the shortened regular season, while local NBA ratings declined 4%, according to a Sports Business Journal analysis.
Local NHL ratings increased by 15% during the shortened regular season, while local NBA ratings declined 4%, according to a Sports Business Journal analysis.
Unlike the NBA the NHL has to schedule for two networks in two different countries. They have an over the air NBC prime time slot to fill with Bruins-Isles and Sportsnet and wants Leafs-Habs in the traditional Hockey Night slot.
Every weird quirk in the NHL’s playoff scheduling has to do with the fact the league has to satisfy broadcasters in multiple countries who often have competing interest.
What's crazy to me is the shift from always having afternoon games on weekends to prime time games. To be honest I never understood the love for afternoon games.
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