Holdurbreathe
Registered User
I wonder if they are waiting for the arena move to do the rebrand (more specifically, logo change) overhaul. That way you don't have to spend tons of money changing all the banners, murals, logos, etc at the CTC. You do it all new for the new arena.
Possibly, but based on Melnyk's comments about the need to make overall changes I would expect change to start fairly soon in the Business Ops side of the Senators.
There are rarely new CEO hires that don't bring some immediate change.