This is a super insulated take.
Do you have any idea how popular college football is in America, particularly the Southern United States? It's basically religion.
Mario Lemieux? He's only big in hockey circles. That's gonna be a Mario Lewho compared to Payton Manning.
Even busts like Baker Mayfield are going to be infinitely more recognizable and popular than Tavares. Nobody outside of hockey nerds knows who he is or Bedard.
I am a massive CFB fan, in fact more so than an NHL fan by some measure. Obviously football is a much more popular sport so any half decent NFL prospect gets a lot more ink in the U.S. media than any hockey prospect. But that's also totally irrelevant to the point because that isn't related to media attention.
It concerns the importance given to being able to draft a particular player and the awareness of the availability of said player in a given draft. This just isn't the case in football. No-one would have destroyed their roster just to land Baker Mayfield or even Joe Burrow. Joe Burrow ended up the clearcut number one in 2020 but by the time that became apparent, the NFL season was already at least 3/4 in. The big QBs were supposed to be Tua and Justin Herbert in that draft. They didn't even get taken at #2 and #3.
Meanwhile the biggest name QB in the league today is Patrick Mahomes who wasn't even a big name player in college and only known by the more devoted fans. The fact he was taken top 10 at all was down to the pre-draft scouting process (which is totally divorced from the CFB performance evaluation). With CFB teams having such uneven talent, facing uneven competition and using QBs in very different roles, it's almost impossible to just use CFB performance and extrapolate NFL success from that. Bama has had many QBs who were total non-factors for the NFL. The combine, the workouts, the interviews affect things so much and they all happen way after the NFL season is over.
Meanwhile in hockey you have prospects that are penciled in as no.1 for their draft year literally years in advance. How long have we been talking about Bedard? How long were people talking about Crosby and McDavid? Everyone knew this was the Bedard year. There were threads about tanking for Bedard well before the season. It's much more like basketball that way where people often can already tell great NBA prospects when they're underclassmen in High School.