Nice! Do they give any food vouchers or just the game? I thought it was a scam at first, but considering it came from the coyotes, I assumed it had to be legit.
Nope, it's legit.
I think it was something like, as part of the deal you agree to make some use of the concessions so you can have an opinion on them... what they didn't know was that I was also a STM to whom they had given like $50 worth of vouchers, and it was early in the season so I still had them. So I used that to buy a sandwich and a beer at their little mini-mini-mart at the south end of the lower bowl (which is actually convenient, although stadium-priced, of course).
I have been on a mailing list as a single game buyer for years, and I get calls every year trying to sell me season tickets, in this case I was glad I was still on that list.