I remember in the late 80s to thru the mid 90s we'd routinely outshoot the Pens heavily when we played them. The Pens were an east west team and really didn't rack up SOG. But the looks they got combined with their immense skill would translate for a rough save percentage for the opposing goalie.
I remember at the begining of 87-88 season (in the offseason we grabbed Hunter) we were struggling mightily to score goals. I remember a home game vs Detroit where we lost 1 or 2-0 while throwing up some 40 SOG. The fans were booing the team off the ice and throughout the 3rd when it was getting late.
The next day they were analyzing as they do on ESPN and I recall there was an expanded discussion about the Caps and why the couldn't score despite all those shots (it was a recurring trend throught the beginning of the season for that years Caps). Clement basically said its either their lack of finish or you have to question the quality of their shots.
The 09-10 team was different. Not only did they put up a ton of shots they got great looks and chances too. Much like the 91-92 team.
Yeah, I'd agree with this assessment. SOG is mostly a worthless stat. Give me a team that gets 15 scoring chances on 22 shots vs 9 chances on 33 shots any day of the week. For a case study, see the Montreal series.
I played goalie in lacrosse in college. I'd always tell my defense that I'd take 15 shots from 15 yards out over 5 shots from 5 yards out any day of the week (obviously no shots is most desirable). Goalies get in rythym when they're able to see shots clearly and from a reasonable distance.