Well when it all went down one thing they made a big deal about was that Hartford maintained the rights to the logo and name. I’m not saying that the paperwork actually lined up with that, or that the length of time stayed true to its original intent but I would be surprised if that wasn’t the case when the team initially left as it was a point of pride for some reason. Partially hyped as a “in case we get another team” concept. It was supposed to be in place for a long time. Once the team was gone and everyone involved moved out I’m sure it wasn’t as much of a priority as it had been.
I just recall two specifics of the cost for PK to leave. He was supposed to pay Hartford 20 million to break his deal with the city early and that the Hartford Whaler brand stayed in Hartford. Maybe someone forgot to get the appropriate paperwork to keep it going or they just didn’t care after awhile.
The author of the article admits he’s speculating and doesn’t know who owns the logo.
This is not out of line with the speculations in my linked article. These kind of wordings you remember seeing back then seem a bit weasely to me.
"Maintaining rights" would maybe refer to a licensing type of agreement, because you can take it granted that if city of Hartford didn't
own the IP, the of the IP sure as heck wasn't going to be transferred to them free of charge.
Hartford maybe got that another NHL team in another place wouldn't use the (Hartford) Whalers brand. The speculative 20 years was up in 2018 when Carolina started with the throwbacks.
NHL probably would be adamant that there won't be a non-NHL team by the brand of Hartford Whalers, because that could effectively void the IP that NHL or an NHL member team owned.
It's likely a mess of owning the IP, licensing it and agreements of not licensing it. I wouldn't consider it impossible that there might've been a contractual impasse of sorts preventing anyone (including and maybe especially Hurricanes Hockey) selling Whalers gear in the meantime. Maybe the NHL acquiring the IP in 2018 was what it took to solve it, maybe because NHL can bully Hartword over the elusive dream of them one day getting an NHL team back.