Aimee Deziel... another one bites the dust

[DaveMatthew]

Today was her last day with the organization. Make of this what you will...

Click to read more...

 

[Engineer]

Imagine being hired as the marketing officer, and then have the team you are supposed to market trade Karlsson, Duchene and Stone, followed by a finish in dead last.

 

[Nac Mac Feegle]

Refresh my memory....who is she?

 

[DaveMatthew]

Refresh my memory....who is she?

Chief Marketing Officer who was hired just 12 months ago.

 

[18Hossa]

Damn, she was one recent hire I was actually a fan of.

 

[2CHAINZ]

More money saved for FYOUS right guys !

I am surprised we didn't lose a draft pick with all this savings

 

[PeterSidorkiewicz]

The best run organization in sports

 

[slamigo]

I guess Melnyk figured ‘mission accomplished’ so no need for her to continue?

 

[AchtzehnBaby]

Great news.

Marketing and media sucked.

 

[Six Assets]

Great news.

Marketing and media sucked.

i'm not surprised you see this as a positive

 

[coladin]

Cudmore feels like she was a top executive, while 99% of Twitter ridiculed her, starting from her CBC radio interview and basically writing her off.

Others now she had a hand tied behind her back because of the players that left and nothing for her to market.

No one gave her any props before today. No one . Now Cudmore laments her departure. He has to be on Sens HF

 

[Knave]

This is great news. Now we can use this money to pay someone who will play for this team like White.

And no, I have not been given a list of talking points.

 

[AchtzehnBaby]

i'm not surprised you see this as a positive

Do you really think the marketing has improved since she joined? I am not being facetious. I really think we are lacking professional marketing and media.

I think if we look at the past posts when she joined, the majority said "OMG! she's another one of EM's friends!"

If we don't have a replacement announced in two weeks... then we know this organisation is in bigger trouble.

 

[Six Assets]

Do you really think the marketing has improved since she joined? I am not being facetious. I really think we are lacking professional marketing and media.

I think if we look at the past posts when she joined, the majority said "OMG! she's another one of EM's friends!"

If we don't have a replacement announced in two weeks... then we know this organisation is in bigger trouble.

general option on twitter seems like it did, given the circumstances. I would imagine that marketing/media is one the toughest place to be in the sens organization. There is only so much that you can do when the on ice product is garbage, and the fans have constantly been lied to.

Anyways, the bigger story is that another executive has left the organization after a short period.

 

[Qward]

Here's a freebee for the new CMO.

"We understand the frustration the fans have been feeling with recent decisions by the Ottawa Senators organizations. While the media may have its opinion on the current state of the team, we wish to assure the fans that each decision is being carefully weighed by our hockey operations team. The Ottawa Senators would like to thank Mike Condon for everything he did for this team. He was vital in the team making its recent push into the playoffs where the Senators were one goal away from the Stanley Cup finals. With the recent re-signing of Anders Nilsson, the team has made its decision on the goaltending for the upcoming season. We felt now was the best opportunity for Mike Condon to move to a new organization that can help him rehabilitate from his surgery and work towards a return the NHL. In return the Ottawa Senators acquired the contract of Ryan Callahan. Because of this trade, the Senators gain flexibility during this upcoming season and leading to the trade deadline. The rebuild as laid out by General Manager Pierre Dorion is on track. We understand this can be a frustrating process. We hear you, we acknowledge your concerns. We will not ask for your support, we will earn it. Our city, or fans deserve a team they can be proud of. Here we stand."

 

[FolignoQuantumLeap]

If she had any hand in that Melnyk Boro interview (or sat by idly letting happen) or the video Kathleen Edwars narrated, she was likely not great at her job. I even remember an add towards the end of the year that showed us a bunch of low points in Sens history (Kunitz, Niewendyk, Friezen). It made my blood boil.

I doubt she'll be replaced by anyone more competent but I doubt we're losing much here.

 

[SensHulk]

looks like everyone is abandoning ship...could be a good sign. But probably bad as usual...

 

[bert]

Here's a freebee for the new CMO.

"We understand the frustration the fans have been feeling with recent decisions by the Ottawa Senators organizations. While the media may have its opinion on the current state of the team, we wish to assure the fans that each decision is being carefully weighed by our hockey operations team. The Ottawa Senators would like to thank Mike Condon for everything he did for this team. He was vital in the team making its recent push into the playoffs where the Senators were one goal away from the Stanley Cup finals. With the recent re-signing of Anders Nilsson, the team has made its decision on the goaltending for the upcoming season. We felt now was the best opportunity for Mike Condon to move to a new organization that can help him rehabilitate from his surgery and work towards a return the NHL. In return the Ottawa Senators acquired the contract of Ryan Callahan. Because of this trade, the Senators gain flexibility during this upcoming season and leading to the trade deadline. The rebuild as laid out by General Manager Pierre Dorion is on track. We understand this can be a frustrating process. We hear you, we acknowledge your concerns. We will not ask for your support, we will earn it. Our city, or fans deserve a team they can be proud of. Here we stand."

Blaming the media again, pathetic. Contradicted themselves in their own press release. Traded Condon to a team with the most goalies in the NHL but made it sound like they did him a favor. Haha just more of the same stinky manure shoveled our way.

This is perfect you may have got the job.

 

[L'Aveuglette]

She wasn't very good at all, but I don't know that that was a particular attribute they were looking for.

 

[BonkTastic]

The downside here is that, considering the trend of our front office hires and money issues, her replacement could actually be worse.

Obviously the hope is that we improve in this department as a result of this, but we'll see what happens I suppose.

 

[Micklebot]

Went back to the thread announcing she had been hired. Mostly people saying good luck with a mix of optimism and pessimism/wise cracks. About 4 or posts in somebody asked if we should start taking bets on how long she would last...

 

[Billy Bridges]

She paid a consulting group $52 to come up with "We are Team."

 

[Deku]

If she had any hand in that Melnyk Boro interview (or sat by idly letting happen) or the video Kathleen Edwars narrated, she was likely not great at her job. I even remember an add towards the end of the year that showed us a bunch of low points in Sens history (Kunitz, Niewendyk, Friezen). It made my blood boil.

I doubt she'll be replaced by anyone more competent but I doubt we're losing much here.

My god, what the hell was that ad? That cant be real...

 

[Nac Mac Feegle]

Chief Marketing Officer who was hired just 12 months ago.

So...no great loss. Of course, the marketing budget has been non-existent for several years so it's not like she could've done much of anything anyways.

Oh well.

 

[Sens]

Season tickets are not going the way Melnyk has hoped

“I’m well above the cap floor, what do people expect from me”