How much exposure does their league get? The NHL is helping them get mainstream exposure for their league and players, while growing the game, attract newer audiences and sponsors. It’s good business and I’m still not sure why anyone would be against helping them out.
The ironic thing is everyone has complained about NHLers not trying in the ASG forever, and the ladies come out and try and everyone complains that they aren’t good enough. Lol!
This is a go to talking point but has no evidence to support it.
They get as much exposure as they deserve on their merits. They are Less than or roughly equal to AAA quality players.
You don't see players from the BCHL, a higher quality league, getting invited to play at the All-Star game to get them more recognition and support. You don't see some random ass AAA Teams getting put front and center of it to get them support either. Even though the skill level would be higher.
It's not ironic at all.
Everyone wants the actual elite players to try, Everybody would complain if you brought in some random AAA team and tried to shoehorn that into an NHL all-star event as well. Although probably be more receptive since it is kids.
It comes off as pandering, the only reason they are at the event is because of their gender, not their skill level, which is rather limited.
The NHL took away fan voting for the All-Star game after John Scott got voted in.
A Player that clearly doesn't belong in the event, and they did almost everything in their power to stop him from being in it.
But they have no problem pushing lesser talented players down everyone's throats, hell making them the focal point even of a skills showcase because of nothing more than their gender.