New York is the last team that deserves SC. They've spent a crap-ton of money and haven't seen the Cup finals since 1995.
Now, here's who I think deserves him the most:
1. Pittsburgh. Pittsburgh may not be the big market they (read: the media) is asking for but it would be a good place for him to start. He could turn out to be not as good as they're saying (unlikely), but what a blow it would be if he ended up in NYC and the combination of failing and media scrutiny would be even more destructive. Pittsburgh is probably a closet hockey town (I mean, they're not a baseball or basketball town, and football in Pittsburgh doesn't last past January
) and another Mario-esque player will probably help their economics. If there is any justice they'll win the lottery. (I also say Pitt because I'm a Pens fan.
)
2. Boston. The Bruins have been out of the Cup finals for longer than the Rangers, but not for a lack of trying. Boston is a B-class market and the Bruins will like to have someone for Joe Thornton to hand the reins over to. Boston is the championship capital of the US right now (less basketball) and the Bruins are positioned well enough to make a run without him...but with him, they'd be a near-lock for Cup finalists. (I also say Bruins because they're my local team.
)
OK, onto the non-personal preference picks.
3. Los Angeles. In deeply thinking about it, LA would make perfect sense: A-class market, southern market, history with Gretzky. Now, LA is a basketball town and has plenty of other teams but a well marketed Crosby (like a well marketed Gretzky) could make a decent impact.
4. Montreal. The royalty of the NHL has been in a similar boat to the Rangers, having been out of the finals for a decade. The Habs like their local talent anyway.
Any of the other B-class markets (Toronto, Chicago, Washington...Detroit?) would be reasonable.