I assume this report concerns North America only, but this is really bad news for RIM.
Smartphones at Work: BlackBerries Disappear, iOS Beats Android
That is a heck of a lot of business being potentially being lost in the next year!
FWIW, I upgraded my university-aged daughter's phone to a smartphone for her birthday a couple weeks back. I decided on a Blackberry because I was able to get a plan (I pay the bills) for $30/month (limited talk+unlimited text+unlimited BB Messaging) instead of paying at least $50/month for an iPhone plan. She loves her phone because she mostly uses BBM with all her friends that have BB's too. My high-school-aged son also says more than half the kids at his school with cellphones have Blackberry's.
Go find polls where it was asked how many people were happy with Microsoft. Hell....I still use their stuff and I can't stand them! At the end of the day....they have the products that get stuff done. That is where RIM will thrive. And you know what? It might take tens of thousands of companies going to an alternative to realize what they had with BlackBerry. When they leave....then get hacked...or are hinging on local data providers that falter far more often than the BlackBerry services.....well...they might come back and bring many people that weren't with BlackBerry before with them.
If you ignore the catchy marketing....I still don't see why BlackBerry is losing sales. I know a few people that have just purchased a new iPhone...so they, of course, rave about it to me. I listen....and tell them "Yeah...my BlackBerry does all of that....and more. Want to hear what my phone does that yours doesn't?!?" And they always say...."No, yer just whiney because you don't have an iPhone.....iPhones are COOL!"
This is the Beta/VHS thing all over again. Beta was better in every way....but VHS won. Why? I have no idea. Same reason why iPhone seems to be winning customers from BlackBerry.....people are flocking from a better, more secure, more functional product for another product that is simply 'flashy'.
I have yet to hear a person tell me they like their iPhone because it does something that my BlackBerry, of 3 years ago, didn't do.
For example:
- I can text while talking (my old ass Pearl did that)
- My pictures get tagged and mapped (again...low budget Pearl did that)
- I can get apps! (totally oblivious that BlackBerry App World exists)
- My phone is easier to use (BlackBerry has buttons....plus touch screens...WAY easier to use than iPhones)
- Angry Birds!! (Several BlackBerry games that are the same)
I'd post more as I hear them if I could remember them.....my memory sucks...so I am missing piles. It basically turns out like this..
"You need an iPhone because it does X!"
"Yeah...my BlackBerry does X...it has for 5 years."
"Oh..but the iPhone is awesome!"
"Yeah? Why?"
"It just is! Duh!"
"Right....wanna buy some great real estate in Florida?"
Anyone that denies the Apple marketing success is a fool. I won't deny they are thrashing RIM in that regard. But....what are we talking about in this thread??? If the company is stable? Making money? Capable of sponsoring the NHL? A CEO that is capable of buying a franchise??? Or just simply RIM bashing because it is what the sheep (sorry...."popular tween based polls") say???
I recently bought a new Torch 9810....a "friend" bought the iPhone 4....so far there have been about a couple dozen problems with her phone....not a single one with my BlackBerry. Just sayin'.... The best is when the new iPhone users say "Ahhh...I wish I could _____" and you watch and say "Yeah...my BlackBerry can do that..the BlackBerry I owned 8 years ago could do that!".
It's so heart warming...to see the brand new iPhone buyers suddenly realize they are absolutely ignorant.
I get not buying a BlackBerry.....I do. But Android is next in line....not Apple.