A guy on reddit summed it up best.
That honestly sucked from a PR perspective. It’s so tone deaf. It’s somehow both too soon and too late?
1. The timing of this sucks. Tavares was named captain 24 hours ago and now you want the attention back on you. This should have been released right after he signed if at all
2. He clearly didn’t write this himself, or at least by himself. There are a few key notes that you can tell an agent or PR person wanted in there.
3. He’s reading something he’s saying he’s passionate about, but there’s no passion in his voice.
4. It’s so corny. You could have delivered the same message in a press conference and it would have seemed so much more genuine. This is faux sincerity
Everything about this to me screams that he hated not being liked and his agent told him this would fix things. This comes off as desperate and begging to be liked, not a genuine appreciation of the city. I don’t doubt that he feels this way, it was just so poorly executed.