You really can't let that one go hey mate? I've seen you post this in like 5 different threads. Can't blame you. When I switched jobs to a more local company here in HK two years ago, I looked at their marketing content...it was embarrassing. Very similar to what the Habs did with this.At least our ownership can pay its way into looking popular and its cheques don't bounce.
They were using random models, people who didn't even train at our gyms, and took shots from other gyms. Like...here's this hot western girl working on a machine we don't have in a gym that looks nothing like ours...
I literally asked the owners ''wtf are you guys doing with this? Our clientele is mostly local so what's with the models who don't even go to our gyms and why are they in a facility that resembles none of ours''. They told me marketing was being outsourced to a company who basically just ''bought'' pictures online and stappled our brand on it.
Molson has a bit more cash so he can afford to just hire models and take pictures at the BC but it's pretty much the same gimmicky garbage. Appalling. No idea who's in charge of marketing but they need to be fired ASAP.
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