Hockey only matters in certain US markets. Minnesota is big on their hockey. Original 6 clubs , especially when they're in contention matter. I'll throw in Philly , Pittsburgh , and to a lesser extent NYI and St. Louis. The rest are either poor, fairweather or small hard core only fanbases.
I'm not into basketball but watch some sport programs that cover the league. If I were a fan of the NBA, I'd be sick of the load management and softness of their players by now. Imagine buying a basketball ticket and the star player isn't playing that night because he can't play a back to back or has some weak ass injury. Talk about disrespecting your fans. I think the NBA are trying to address this to an extent in a new CBA where a player has to play 65 games to be considered for MVP or another award. Players are so spoiled though, it probably wouldn't make a difference. They keep disrespecting their fans and they'll end up being that 4th tier league.