tarheelhockey
Offside Review Specialist
What made Raleigh the better market compared to Greensboro?
Raleigh is a considerably larger city than Greensboro, especially when you take the entire Triangle (two MSAs) into account. In addition to simply having more and wealthier people, it also has a larger business scene including a major biotech center, three large universities, and the state government. It’s both fast-growing and very stable.
Raleigh was also getting a new, NHL-quality arena. Even if Greensboro were somehow an equal market, it would never have landed an NHL team without a new arena.
And why did the NHL go to Raleigh/Greensboro instead of Charlotte? Why didn't the NHL go to the largest market in the state?
Charlotte is bigger than Raleigh, but not so big that it can be home to 3 major league teams. They already had the Hornets and honeymoon-era Panthers, and even after 20 years of growth the city’s still not ready for another team. Raleigh was a wide open market, and will clearly never get another team as long as the NFL and NBA are in Charlotte (MLB is out of the question in either city). So the NHL knew it could plant its flag in Raleigh and only ever have to contend with college sports — which is actually pretty big-time in Raleigh, but not quite like going up against 2 other major leagues.
Also, again, Raleigh had an NHL-ready arena on the way. Charlotte was in the process of actively crushing efforts to build a new arena (the non-hockey Charlotte Coliseum opened in ‘88), which would ultimately cost them the original Hornets, and it would be another decade before they moved forward with the downtown arena that eventually landed them a second NBA franchise.
The NHL played it the right way, given the three markets to choose from. The sad part is that Greensboro — which has had pro hockey for decades — was destroyed as a hockey market in the process and never recovered.