The "must play top PP" thing, if true, is something that I find incredibly off putting. I guess if you have teams beating down your door though, you can say things like that.
That's certainly part of it. The other part is while savy people can look at the stats and go wow, he put up 37 ES points as a rookie, that's pretty amazing... most yahoo's will look at his rookie season with 40 points and be like "wtf - this guy had so much hype!". The fact that 37 ES points would have (last season) put him between players like Stamkos, Giroux, Perry and Stepan, Landeskog, Eberle, Hornqvist and Staal is meaningless.
And more importantly, when it comes to getting paid... who do you think is seeing the money? The guy who puts up 37 ES points, but only has 40 points or the guy who puts up 37 ES points, but also scores 20 pts on the PP?
Schenn scored 37 ES points and 22 PPP and was signed to a 5.125m contract this summer.
Palmieri scored 34 ES points and 23 PPP and was signed to a 5m contract this summer.
Hudler scored 36 ES points and 10 PPP and doesn't yet have a contract.
JT Miller scored 39 ES points and 4 PPP and just signed a 2.75m contract.
Basically the bottom line is point totals are one of the biggest factors when it comes to a players compensation. A player who puts up 40 points - all ES will not get paid the same as one who puts up 60 pts with 40 being ES and 20 PPP.
Do I think that it will be a huge factor in his decision? No. But he'd be really stupid not to at least ask about it right now when the teams are all coming to him begging him to sign with them. No clue how honest teams will be, but then JV and his agent can just as easily look at depth charts and rosters and do the math themselves.