Money is great, term could be 1 year less but hey I'm not going to complain
Say what you want about Winnipeg and nobody wants to go there... Buff, Scheifele, Wheeler and Little seem to love it, Whatever it is - team, future success, franchise, hockey market, fans - they dig it. I expect Ehlers and Laine to join that group sooner than later.
Only questionmark is Trouba but I think the best publicity you can get to make him commit to this team is have everyone around him commit to it.