I do know that Mitchell has always preferred to keep the parent team name, but I do feel this time he was ready to do our own name and was blocked
Not totally sure why, but I definitely got this exact feeling when I was watching the press conference the other day. I'm far too lazy to go back and look up the exact words, but he said like, "this is what we decided to settle on".
It sucks because Mitchell and most fans would prefer to have our own identity, but the Devils have a history of making their AHL affiliate the Devils as well. Along with a logo which features the first letter of the city name and some spin-off of the NJ Devils logo (see Utica, Lowell, Albany, etc). I'd bet good money the logo looks very similar to the mock logo in this thread.
Can't complain too much, though. At the end of the day, I'm still happy.