Versus - new name, new programming

Discussion in 'Fugu's Business of Hockey Forum' started by LadyStanley, Jul 20, 2011.

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  1. LadyStanley

    LadyStanley RIP Fugu

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    http://puckthemedia.wordpress.com/2...-at-the-end-of-the-year-new-name-coming-soon/

    Name expected to be announced in a couple of weeks, but change won't happen until 2012.

    "We have some fun programming in the works that’s going to make it an exciting place for people to go look. We’re not going to be ESPN. We’ve never claimed to be ESPN, but I think we’ll be an attractive alternative.â€
     
  2. IU Hawks fan

    IU Hawks fan They call me IU

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    Strange that they'd wait for the new year to make the name change and not let it coincide with the start of the season. Unless they figure that until they are ready to shift programming until Jan 1 they don't want to give the "new channel" a bad name early if it's the same as VS at that point.
     
  3. Nashvols

    Nashvols Registered User

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    Not trying to be ESPN does make it an attractive alternative.

    I don't really want them to emulate the "Sportscenter" style of sports broadcasting, but if they are going to make hockey a focal point, I would like to see them have a dedicated hockey discussion show with a few quality analysts. They could also use an experienced guy like Gary Thorne to beef up their hockey play-by-play.

    I think VS. (or NBC Sports or whatever) would attract a lot more hockey fans in general if they make a real effort to enhance their coverage of the sport -- I hope that's what they're planning...
     
  4. AdmiralsFan24

    AdmiralsFan24 Registered User

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    Would love it if they had an NHL show every night with highlights and wrap up of that day's games.
     
  5. Nashvols

    Nashvols Registered User

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    Me too...as long as its not as dry as the one on NHL network. Personality is a good thing as long as you don't get tools like Barry Melrose running their mouth.
     
  6. jkrdevil

    jkrdevil UnRegistered User

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    Didn't they have a nightly highlight program last year?
     
  7. LadyStanley

    LadyStanley RIP Fugu

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    There was a M-F program of Eastern Conference/Time game highlights.


    (Says the very disgruntled Pacific Time team fan. :sarcasm:)

    Aired 8pm PT and during the rerun (circa 11pm) they sometimes had a couple of clips from the late games, but no/rarely indepth analysis of games and no apres game player call ins as they had for the earlier games.
     
  8. GlobalNews

    GlobalNews Registered User

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    This is all about the UFC.
     
  9. AZcoyotes33

    AZcoyotes33 Registered User

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    Dave Strader, play-by-play announcer for the Coyotes has accepted a position with NBC/VS....not sure if it is for the play-by-play role but if it is, they have found an excellent man for the position. Very unbiased knowledgeable hockey guy.
     
  10. Motown Beatdown

    Motown Beatdown Need a slump buster

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    The 4 letter network likes to become the news more than report it and a lot of people are seeing that.

    There is a market out there for Versus, but they need to work at it.
     
  11. Rhodes 81

    Rhodes 81 grit those teeth

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    darren eliot could become pasrt of their a-team now that he's not got a regular job anymore.
     
  12. jkrdevil

    jkrdevil UnRegistered User

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    Not rebranding, but NBC and Versus are bringing in their top play-by-play guys in full time. Both Strader and Emrick are leaving their local teams for national work.
     
  13. LadyStanley

    LadyStanley RIP Fugu

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  14. Fordy

    Fordy the kid signify

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    I thought they were becoming NBC Sports?
     
  15. LadyStanley

    LadyStanley RIP Fugu

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    See post #1
     
  16. IU Hawks fan

    IU Hawks fan They call me IU

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    No chance IMO they call themselves "NBC Sports" straight up. Too confusing with regular NBC Sports on the main network. Doubt it'll be NBC Sports Channel either, it's too wordy and the acroymn wouldn't reflect NBC well. I think they will stay consistent with MSNBC and CNBC and go with SNBC or CSNBC, for sports NBC and cable sports NBC respectively.
     
  17. CHRDANHUTCH

    CHRDANHUTCH Registered User

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    CSNBC is still too wordy----CSN IS USED FOR ALL Comcast franchise, then doesn't SNBC get confused w/ Shop NBC?
     
  18. bosbruins77

    bosbruins77 Registered User

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    Man I wish they wouldn't say "they aren't ESPN." some network needs to quit being a *****, step up the plate and give ESPN all they can handle. Competition only makes networks better.
     
  19. Mwd711

    Mwd711 Registered User

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    Much of it has to do with marketing. They want to promote the name change during their most watched programs. For Versus, that's the NHL. Let's be honest here, if Versus changed names during the summer, how many people would even notice? They want to ramp it up and promote it so people know that Versus will have a new name and new branding. The summer is a bad time to promote that.
     
  20. drive45

    drive45 Registered User

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    I like the name "Universal Sports" I know they already have an olympics-oriented channel with that name, but very few people have even heard of it.

    and I agree with bb77, take Versus and the existing US, combine their resources, and go toe to toe with ESPN

    There's a fair amount of pressure on everybody involved (NBC + NHL) to get this right. With the NBA lockout, it's a golden opportunity to really do something.
     
    Last edited: Jul 21, 2011
  21. IU Hawks fan

    IU Hawks fan They call me IU

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    NBC will be in the name somewhere. Not Universal.
     
  22. GKJ

    GKJ Global Moderator

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    I think Comcast is dropping their name though, aren't they?
     
  23. jkrdevil

    jkrdevil UnRegistered User

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    Who knows at this point. Ebersole leaving may have thrown a monkey wrench in the plans.
     
  24. IU Hawks fan

    IU Hawks fan They call me IU

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  25. Bruinbear

    Bruinbear Registered User

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    I really hope they try and take on the 4 letter network. I hate ESPN
     
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