Cheaper for the potential owners, but the NHL wants to maximize its revenues. Thus if Fertitta or some other billionaire/sucker/money launderer has the mindset of Bill Foley or those Seattle people come around, the NHL would naturally favor them instead of some expansion.
Expansion fees > many lifetimes of (paper) losses for the Coyotes/Panthers/Senators/random sad sack loser franchise.
However, the Coyotes are NOT your typical 'sad sack loser franchise.'
Again, everyone needs to remember here that:
1- The NHL actually owned the team out of bankruptcy. That was for ONE simple reason. The alternative was Balsillie purchasing and moving to Hamilton.
2- Every supposed sale since then (and there are only 2) have been to groups or Barroway who have little wealth, in the scheme of typical sports owners.
3- Therefore, it makes perfect sense, especially in light of the original load that IA had with FIG, that the actual truth is that the league itself is still backing the losses of the team.
4- If that is all true, and it may or may not be, we don't know....If it is all true, the league itself has somewhere between 300 and 400 M invested in this thing already, with more losses coming. It will take 2 more years to build an arena if one is announced today. So, that's 3 seasons, including the present one, of losses to add to the above figures.
At some point, the total already invested, including the losses accumulated, exceed the amount one can get by selling the franchise and at that point, you are losing no matter what, and the place becomes a hole for more losses the longer you wait.
Considering all of that: There is definitely an argument to be made that the league WOULD be interested in selling to Fertitta. Namely, that the league itself gets the proceeds since they are the ones backing the losses.