So, Peter and Paul to pay Mary....does not work like that. The Sens as an orginization lose money because of the empty seats.
Says who?
- In 2013 they said they lost about 10 mil a year on top of debt.
- In 2014 the new TSN TV deal kicked in (30 mil per year), New naming rights kicked in, Rogers TV Deal just kicked in, etc.
- The player budget between 2013-2014 and 2014-2015 went up by a million or so.
- 2017 Melnyk: "We're doing okay, not great but okay"
So, even if we take them at their word that the team was losing 10 mil per year until 2013, and even if we ignore that it is well documented that all sports teams game the accounting to put as many loses on the team side versus the arena side to minimize salary caps, then it still doesn't add up that they are losing money today beyond debt payments.
The fact is that attendance
revenues have been pretty steady. They shifted the strategy years back to reduce the number of cheap promotions and ticket giveaways that dramatically reduced the number of people going to the games...but was offset by an increase in avg. ticket price. Plus they steadily have increased concessions and parking so that the revenue per fan has increased.
Here is a question for you. Are the Redblacks more successful than the Renegades because the market changed or the ownership?
In other words, at what point does the responsibility of the team financial stability shift from the owner/management of the team to the customer? If you perform the math, the Ottawa fanbase is easily one of the most loyal and dedicated in the league on a per capita basis. The equation is simple:
Total Annual Attendance X Avg. Ticket Price
Population of Market
This gives you the avg. amount spent on tickets per capital for each team. If you do this you'll find that per capita, Ottawa fans spend more than most other fanbases. If you factor in the we have one of the smallest corporate bases, and that most of this is coming from actual fans, then it's even more glaring how much more dedicated the avg. fan in Ottawa is. I'm not saying that we are a cap team or can outspend other teams...but the market is plenty strong and dedicated to run a healthy NHL franchise.
BTW, Just for fun here is the list of teams that have not sold-out a playoff game so that we know who to kick out of the league if that is the measure of market viability:
Anaheim
Detroit
Florida
New Jersey
New York Islanders
Ottawa
Carolina
Colorado
San Jose
Arizona
Columbus
Nashville