Given the context and history of the name, and lack of a logo depicting a human I don't think there's any issue there to worry about.
The context of the name is a marketing scheme. I don’t see how that’s much better. Canadiens is, quite literally, a racist name. Should it be changed and replaced with something inoffensively generic?
To shift the question to one that does have a logo — you’re saying Johnny Canuck should be mothballed forever?
I realize these are straw men, but in all seriousness that’s where this conversation is going. People are already calling on Notre Dame to change its mascot, and that is 100% parallel to Canadiens.
It isn't the "default human" but it is the dominant culture. 'Our' culture (to the extent that the broad mix has any homogeneity) is represented in our iconography. Professional sports, when they include non-cartoony logos at all, reflect the culture on which they're based. Given that our professional sports came of age through the latter half of the 20th century, when North America was very, very white, it's completely understandable that logos that included people would represent those people as white.
Your point is apt, however, in that iconography that is exclusively white will make non-white fans wonder if they belong as part of the fan base, and I'd say that teams that are developing imagery would be well advised to avoid using any race whatsoever, for precisely that reason.
I’m sure that will be the case with teams developing imagery going forward.
The question right now is one of purging imagery that already exists. Is the image of a white Ottawa Senator actually OK? Because it definitely is an example of a white ethno-centric norm. Hell, when you come down to it, the name itself is an imperial reference. How the heck do we fix that?
Okay, but if the Indigenous nations don't want to participate, we can't browbeat them into participating.
I really don’t think anyone is being browbeaten into participating. Based on the article, it sounds like the relationship between the AIC and the Blackhawks was going in a highly cooperative direction until a new leader abruptly ended the conversation.
Does the CEO of the AIC represent a majority opinion among the Sauk tribe? Does she represent the best interests of the Sauk? I have no idea, but based on the article it appears that the relationship turned on one individual who was energized by a different argument about a different franchise in a different sport. Far from being browbeaten, the tribe likely has not had any direct voice at all in this conversation.
For us to say to First Nations that their interests would be better served if they did X, Y, or Z is seen as patronizing. And I will tell you it most often backfires. If you want First Nations involvement, you have to go to them as a first step, not several steps down the road. If you approach them as full partners, you have a chance. If you go and tell them that something is in their best interest, you will probably get shown the door. So, if a First Nation wants to come up with imagery for something that they have an ownership in and that imagery includes Indigenous things, that's something completely apart from a hockey team that has been around for 100 years going to a local tribe and saying 'well, we've been using this Indian head for most of our existence, are you okay with that?'
I am 100% arguing for the tribe to have an active role in whatever the logo turns out to be. It’s not about preserving the logo as-is, but about preserving the opportunity for a tribe — and people of color in general — to actually be represented rather than whitewashed out of sight and mind.
Per your comments on the role of Indigenous tribes in BC, there’s a stark difference between the political power of tribes on either side of the border. American tribes have vanishingly little access to mainstream media, outside of these sports brands. If they lose this opportunity, there won’t be another one to replace it.
It shouldn’t be that way, but it is that way.