Scandale du Jour
JordanStaal#1Fan
Hollywood's principal character flaw in action: lack of imagination.
Nah, it is not about lack of imagination (well, maybe a little)... it is about greed and what they perceive as easy marketing. Go with safe well-established brands and make a quick buck.
That's flawed thinking and that's their biggest failures. In the 80s, Hollywood was creating many franchises out of thin air, they still could do it. But nope, today, it is all about nostalgia. Costs less you marketing wise... because it markets itself... or so they think.
So, yeah, if there is a lack of imagination it is not the writers' fault, it is the executives fault. They take the easy way it. Does not matter if the product sucks, the brand will sell and then, they will tarnish another brand and make a profit anyway.
/rant