I want Montreal to get another MLB team. I do not want them to be called the Expos. I love the name Expos and I loved the logo and I would have few issues with reusing them if the Nationals moved back to Montreal.
I think a new team in Montreal should have a new identity. Reusing an old name just feels like a cheap imitation of the real thing to me.
I don't see a difference. A team is a team, and it's not less of a team because it joined the league in 1969 vs 1903, or 2033. Every team is completely different people from back in 2003 and before. We're all just rooting for a shirt, here.
You just want the shirt to be a representation of the city and its people. Expos does that.
And quite honestly, given how difficult the trademark process is for new sports teams, Expos should be the only choice for Montreal.
You can use simply "game theory" on this kind of stuff to "win."
1. Bring Back the Expos (looking like the old Expos)
2. Bring Back the Expos (with a modern look)
3. Pick something else -- of the infinite possibilities, what they wanted wasn't picked.
4. Pick something else -- of the infinite possibilities, the team picked something they loved.
Group 4 has the lowest odds of success. Picking the name Expos merges groups 3 and 4 into one group and eliminates the hardest part: Picking a name/brand that everyone loves when there are limitless possibilities. Just looking at the four groups, you see that Expos has consensus.
People in Groups 3 and 4 also will "understand" that consensus.
And Groups 1 and 2 will almost certainly be happy, as long as the logo and colors are the same as before.
It's really EASY to look like the "old Expos" because the Old Expos wore 16 different uniforms that came from 3 families.
Modern MLB teams having 3-5 different uni sets. The team can pick something that fits the OG Family, the 90s Family, and then do whatever they want with the other 3 slots.