It's hard to believe that not only do owners get benefit from the large non-cash expenses of depreciation of buildings and land, but they have also apparently somehow managed to get the ability depreciate the player contracts themselves. After all, Crosby is not a renewable resource, he will be depleted in a decade or so.
Revenues can be difficult. What about tax subsidies. What about leafs tv. What about sponsorships to be the official toilet paper of leafs tv. What about discounting ad rates to beat out the competition? What about subscriber fee increases to their parent company that happened when the team started being shown more on that cable channel? What about all the internet revenues, overseas sponsorships. What about the $100 mil appreciation in franchise value Forbes claims Melnyk has made? At the very least, its not black and white, and two equally legitimate accounting firms could come up with slightly different numbers for what is hockey related revenue, and what percentage of it.
The rules all 3 leagues use to define their version of "revenues to be shared with players" have all been shown to be slightly different. And all operate within different business contexts of rev sharing etc. And all 3 come to a higher number than the one league that doesnt have that linkage. Go figure.
But this idea of an industry pay standard doesnt really make sense to me. A Chrysler worker can go work at Ford if they offer more money. If Burger King and Wendy's are side by side, and burger kings burger is 99 cents while Wendy's is $4.99, well i might buy burger king. But hockey players cant usually become basketball players if they pay more. I dont choose which game to go to, raptors or leafs, based on which ticket is cheaper. In fact very little of the price point hockey fans are willing to pay for hockey tickets or other such hockey related revenue generators is based on how much competition they are facing from the other leagues for these tickets/jerseys/internet revenues/ppv streams.
And nor would i logically think they all should be the same since they operate in such different environments.
Also, the argument that they could be wrong in either direction is lame. Unless every NHL owner, Gary Bettman and every lawyer working for the NHL is an utter and complete moron, they are not overestimating profitability.