GJF
Beaver Jedi
Let's be real here: The way your AHL team looks doesn't even matter a little bit. Even if they have the most beautiful jerseys in the league, the extra money you'd make because of them having a nice jersey would be marginal financially.
When was the last time you heard somebody say: "Wow I like the jersey/branding/logo of AHL team X so much, I think I'm gonna spend 100+ bucks for the jersey/merchandise on it".
Go and ask the Norfolk Admirals (just an example, there are enough ugly jerseys and logos around the AHL). Their jersey and logo is hideous AND it doesn't even fit the NHL team colors but who cares? It's just an AHL team.
When was the last time you heard somebody say: "Wow I like the jersey/branding/logo of AHL team X so much, I think I'm gonna spend 100+ bucks for the jersey/merchandise on it".
Go and ask the Norfolk Admirals (just an example, there are enough ugly jerseys and logos around the AHL). Their jersey and logo is hideous AND it doesn't even fit the NHL team colors but who cares? It's just an AHL team.