Impressive numbers
Be curious to see how the LDS ratings play out.
Dodgers/Giants will bring many eyeballs. Milwaukee/Atlanta should do well in the upper Midwest and South.
Boston/Tampa Bay will be strong in New England and should deliver eyeballs in the Tampa/Orlando/Fort Myers markets in Florida.
Chicago/Houston is the unknown. The Astros have always had lukewarm ratings and the White Sox have a loyal hardcore fanbase but will Cubs fans watch?
Yankees-Red Sox sets new Wild Card Game viewership record
The Boston Red Sox’s 6-2 win over the New York Yankees in the AL Wild Card Game Tuesday night set some ratings records for ESPN. As per Mitch Metcalf at ShowBuzz Daily, the main ESPN TV broadcast (with Matt Vasgersian, Alex Rodriguez, and Buster Olney) drew an average audience of 7.11 million, with the ESPN2 broadcast (a Statcast-driven alternate presentation with Jason Benetti, Eduardo Perez and Mike Petriello) averaged 573,000. That puts the total average TV audience (these numbers do not count streaming) as 7.69 million.
That’s an AL Wild Card Game record, even against past games with streaming numbers included. (It gets even better if you also add in the 144,000 average viewers who watched the Spanish-language broadcast on ESPN Deportes; that would make the total ESPN TV audience 7.83 million, which is a Wild Card Game record from either league.) As per ESPN’s release, that’s the most-watched MLB game on their platforms since 1998:
The 2021 Major League Baseball American League Wild Card Game presented by Hankook Tire – the Boston Red Sox defeated the New York Yankees 6-2 – is the most-watched MLB game on ESPN platforms since 1998. The game telecasts across ESPN and ESPN2 averaged 7.7 million viewers, according to Nielsen. The game peaked with 8.4 million viewers from 10:15-10:30 p.m. ET.
…The American League Wild Card Game presented by Hankook Tire propelled ESPN to win the night across all of television, including broadcast and cable. Additionally, it was the most-streamed MLB event ever on ESPN platforms with 73.6 million minutes consumed digitally.
Be curious to see how the LDS ratings play out.
Dodgers/Giants will bring many eyeballs. Milwaukee/Atlanta should do well in the upper Midwest and South.
Boston/Tampa Bay will be strong in New England and should deliver eyeballs in the Tampa/Orlando/Fort Myers markets in Florida.
Chicago/Houston is the unknown. The Astros have always had lukewarm ratings and the White Sox have a loyal hardcore fanbase but will Cubs fans watch?
Yankees-Red Sox sets new Wild Card Game viewership record
The Boston Red Sox’s 6-2 win over the New York Yankees in the AL Wild Card Game Tuesday night set some ratings records for ESPN. As per Mitch Metcalf at ShowBuzz Daily, the main ESPN TV broadcast (with Matt Vasgersian, Alex Rodriguez, and Buster Olney) drew an average audience of 7.11 million, with the ESPN2 broadcast (a Statcast-driven alternate presentation with Jason Benetti, Eduardo Perez and Mike Petriello) averaged 573,000. That puts the total average TV audience (these numbers do not count streaming) as 7.69 million.
That’s an AL Wild Card Game record, even against past games with streaming numbers included. (It gets even better if you also add in the 144,000 average viewers who watched the Spanish-language broadcast on ESPN Deportes; that would make the total ESPN TV audience 7.83 million, which is a Wild Card Game record from either league.) As per ESPN’s release, that’s the most-watched MLB game on their platforms since 1998:
The 2021 Major League Baseball American League Wild Card Game presented by Hankook Tire – the Boston Red Sox defeated the New York Yankees 6-2 – is the most-watched MLB game on ESPN platforms since 1998. The game telecasts across ESPN and ESPN2 averaged 7.7 million viewers, according to Nielsen. The game peaked with 8.4 million viewers from 10:15-10:30 p.m. ET.
…The American League Wild Card Game presented by Hankook Tire propelled ESPN to win the night across all of television, including broadcast and cable. Additionally, it was the most-streamed MLB event ever on ESPN platforms with 73.6 million minutes consumed digitally.
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