Speculation: What will First Niagara Center now be called?

[Djp]

I find this odd. Of course the name will change. When this deal is finalized and the branches are converted, there will be no more First Niagara anywhere, except the arena? Yeah, not buying that.

You can buy a bank and not change it's name....

 

[vcv]

I think the Pegula's will look at this as a marketing opportunity to stamp their own brand on the arena. Their vision has expanded since they bought the Sabres. HarborCenter Arena or Pegula Sports and Entertainment Arena are possible names.

Good point. But the Pegulas also seem to savvy enough to not give up easy revenue opportunities.

 

[Russ Tyler]

You can buy a bank and not change it's name....

Right, that's not what is happening in this case though. They aren't keeping the First Niagara brand.

 

[Afino]

Good point. But the Pegulas also seem to savvy enough to not give up easy revenue opportunities.

yeah, gotta pay for that downtown Bills stadium somehow!