I don't really mind it because I go to 75% of the games with my dad and he doesn't want any of the gifts. The jacket was actually taken from a suggestion I threw out to them on the flyers facebook group last season. But I'm not a big fan of the jacket they picked out, I suggested like nice fleece sweatshirts that said Season Ticket Holder on them, and from what I saw when ordering the jacket, you had to pay for anything written on the jacket so mine is just a black jacket with a flyers logo.
2 guys that used to sit behind me, brothers, each had single tickets for their accounts so they'd each get the 50 dollar stored value and each get a gift, but that's a pain in the ass in my opinion.
I can see why you and other people are frustrated with how they work it though, splitting up gifts and playoff tickets must be a real drag.
The Primeau print was probably the last cool thing I think they gave out, the winter classic blanket was pretty cool too. The grill and last years charger were two of the worst I've seen since I've had tickets. I'm also not a fan of bobbleheads being our gift, I have more of a problem with partials and single ticket holders being able to get the same gift we get for paying 5k+.
I always say though, keep the cheap gifts and win a stanley cup and I'll never complain.