Substitute the word consequence for cancel; for instance, trash talking is something we all do to varying degrees. At this stage in time, particularly communicating via text as we do on here, we all know what language is more or less acceptable. Some people still go ahead and make a habit of using misogynistic (common elsewhere, y'all do pretty well, here), racist, homophobic, etc language. After everything the past few years, it really comes across like "You can't tell me what to do." Cool. We all have the right to be assholes, but no one is owed an audience to do so. We can disagree on how the team is playing, who might be a good trade or draft target, all kinds of things. But there is certain language that if you're taking the time to type it out, I do not feel the need to expend any brain cells to wade through those posts while off the clock.
To expand on this in a non-hockey direction, last spring, Bob Baffert got his Kentucky Derby win disqualified because his winner failed the drug test. Twice. He, with a couple decades and 40+ instances of drug infractions under his belt, first tried to say he didn't know what was going on, then blamed one of the grooms, then pointed to ~cancel culture~.
Derby-tier horses don't eat a single blade of grass unmonitored; they're basically giant chemistry labs as to what to give them when to maximize performance, long-term issues be damned. So Bobbo not knowing doesn't hold water; if he hired incompetent staff, that's still on him. Stripping the win and slapping him with a fine and a suspension wasn't him getting canceled, it was getting consequences.
And by the way, that horse? An ostensibly healthy, race-ready three year old? Dropped dead this past December going for an exercise ride.
Perhaps some more consequences sooner would have prevented that.