Nexstar surprise: CW lands NASCAR Xfinity Series

[Kirk Van Houten]

Nexstar surprise: CW lands NASCAR Xfinity Series

NASCAR and Nexstar have reached a seven-year media rights deal that will give The CW exclusive rights to the NASCAR Xfinity Series starting in 2025 and running through 2031, per Sports Business Journal. Nexstar will pay $115 million per year, according to the report. There had previously been reporting that NASCAR was open to selling the entire Xfinity Series to a streaming service. Instead the full Xfinity Series schedule will be available over-the-air, which has historically been a priority for the series.

Over the past year, Nexstar and Scripps have remade their long-ignored ‘netlets’ — The CW and ION, respectively — into contenders for lower and mid-tier sports rights. Scripps’ deals include a weekly night of WNBA games and on the local level, rights to the Vegas Golden Knights.

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[Big Z Man 1990]

NASCAR should drop Fox as a broadcast partner for the Cup Series over Fox News, dividing the races currently on Fox networks between Disney outlets and Paramount Global outlets (for the latter, this would be Paramount Network as the primary cable outlet, they once aired NASCAR races as TNN) based around other sports commitments. This could send Fox Corporation into a panic which could lead to the shutdown or divestment of Fox News so they won't lose their other sports rights.

 

[joelef]

It’s had been/ going to be interesting to see smaller and niche sport leagues tv deals with cw and scripps entering the sports fray.

 

[nickp91]

It’s a very good move for the Xfinity Series to be on there I hope the same is done with Cup and Trucks

 

[Spydey629]

NASCAR should drop Fox as a broadcast partner for the Cup Series over Fox News, dividing the races currently on Fox networks between Disney outlets and Paramount Global outlets (for the latter, this would be Paramount Network as the primary cable outlet, they once aired NASCAR races as TNN) based around other sports commitments. This could send Fox Corporation into a panic which could lead to the shutdown or divestment of Fox News so they won't lose their other sports rights.

Rupert Murdoch must have one heckuva free penthouse in your head…