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NBC Sports could sell its RSNs or make them available on Peacock (awfulannouncing.com)
Potentially huge news for Hawks, Flyers, Caps, & Sharks fans.
The future of the NBC Sports RSNs is murky. Per the Wall Street Journal, the company has looked into two very different strategies regarding their seven regional sports networks.
The first strategy: streaming, of course. Specifically, streaming on Peacock.
Early this spring, NBCUniversal planned to start streaming NBC Sports Philadelphia, which broadcasts the city’s pro basketball, baseball and hockey games, the people said. The goal was to be up and running in time for the Major League Baseball season that began in April.
The plan was halted over concerns that it would conflict with the broader streaming strategy of NBCUniversal, a unit of Comcast Corp., the people said.
Several issues popped up, including the need for permission from all the leagues and a potential price increase for Peacock in each market (with Philadelphia being used as a test market).
If the plan had moved forward, fans in the Philadelphia market would be able to stream the local teams’ games. To offer the games to fans outside Philadelphia, NBCUniversal would need permission from leagues, which have their own apps offering such “out of market” viewing.
One issue for executives at the company was pricing, people familiar with the situation said. Peacock subscribers in Philadelphia would have to pay more for the service than Peacock subscribers in markets without a regional sports network, a situation the executives feared would confuse the service’s marketing, the people said.
But putting the RSNs on Peacock could theoretically hurt NBC’s bottom line more than it helps. Yes, there are inevitably people who want to watch their local teams who have cut the cord, haven’t subscribed to Peacock, and would dish out the $5 or $10 per month in order to do that. But there are probably even more people who subscribe to a Comcast cable package just for local RSN access, and would cancel their subscriptions and replace them with the far cheaper Peacock sub. How many new Peacock subs would be needed to outweigh one cancelled cable sub?
Potentially huge news for Hawks, Flyers, Caps, & Sharks fans.