I'm a season seat owner and I try to get to every game. Obviously, work and family life sometimes interfere and if that's the case, I make sure someone is sitting in my seats whether I give my tickets to friends and family or sell them.
However, I can completely understand why many people including those who are fans do not make an effort to attend more games. For those who aren't familiar with the South Florida area, it is HUGE. It can take sometimes two hours or more with traffic for people who live in Northern Palm Beach County or South Miami-Dade to get to Sunrise during the week after work. There's no transportation system unless you're in Downtown Miami and riding a bus can take forever to get there. You pretty much have to drive. Hence, why many people watch the games on TV.
As for casual bandwagon fans not going, I can completely understand why they have no interest right now either. I've had this discussion with friends and family over the last few days. The team has literally sucked for fourteen of the last fifteen years. Unless you love the sport of hockey, what have the Panthers done to attract you to the arena lately? Most people I speak to say "If they were in the playoffs, I'd watch them, but now I couldn't care less." They could watch a successful team like the Heat and be happy as a fan or endure the wonderful weather we have most of the year, it's a more viable option.
Winning is the only element that will bring the fans in as we've seen with every team down here. Marketing gimmicks that Yormark tried for years has shown that it doesn't help. This team needs to win and they need to win as much as possible now.