Marketing at its finest. Obtain a premium price for a non-premium product. Is the media coverage + novelty location / setting worth a large premium over another regular season game between these two teams? Personally, this is 'murica so having a choice is the best way to go. However, for an event which is supposed to invoke nostalgia for the roots of the game as an outdoor neighborhood / family type activity, they certainly aren't bringing any nostalgia to the forefront with their pricing strategy.
I can't help but think I was being manipulated as a consumer with this type of event.
