Avalanche advertising on HF?

tarheelhockey

Offside Review Specialist
Feb 12, 2010
85,217
138,643
Bojangles Parking Lot
Just now I got an ad for an Avalanche mini-pack oriented around opening night. Kind of neat that an NHL team is targeting this forum for ticket sales. I'd imagine that only about 1% of the forum are Avs fans, but I suppose there are enough eyeballs to justify the ad.

One thing that I wondered: I was just on the Avs website a few minutes ago to check their roster, so I'm curious if I picked up a cookie or was targeted in some other way toward that specific team? Or is it just a coincidence?
 

Jimmy Carter

Avs/Leafs fan
Jul 24, 2010
1,244
0
Western NY
Just now I got an ad for an Avalanche mini-pack oriented around opening night. Kind of neat that an NHL team is targeting this forum for ticket sales. I'd imagine that only about 1% of the forum are Avs fans, but I suppose there are enough eyeballs to justify the ad.

One thing that I wondered: I was just on the Avs website a few minutes ago to check their roster, so I'm curious if I picked up a cookie or was targeted in some other way toward that specific team? Or is it just a coincidence?

Probably this. Those ads have been following me all over the internet, someone was talking about it on the Avs board too... not sure which thread off the top of my head but it's happening to other people too.
 

m0ngr31

Guest
I'm seeing them everywhere online. It's starting to drive me nuts.
 

IU Hawks fan

They call me IU
Dec 30, 2008
28,602
2,922
NW Burbs
It's Google Ads. Yes, Tarheel, they are now targeting you based on your recent activity. The Avs themselves weren't, they just pay Google to use their resources to find the best targets for ad placement.
 

Buck Aki Berg

Done with this place
Sep 17, 2008
17,325
8
Ottawa, ON
One thing that I wondered: I was just on the Avs website a few minutes ago to check their roster, so I'm curious if I picked up a cookie or was targeted in some other way toward that specific team? Or is it just a coincidence?

I think this is it - any time I start planning a vacation I get Best Western ads on here - and in a lot of other places - since I only stay at BW (I regularly cash out my air miles for BW gift cards, and then the BW points I get from my repeated free stays earn me more free stays)
 

MaskedSonja

Registered User
Feb 3, 2007
6,548
88
Formerly Tinalera
I'm bit along the path, so stuff like this intrigues me. I read a book called "The Numerati" recently, that talked about this sort of thing-collection of information for companies to use for ads on the net, ect-it was eye opening to me how far we've come with this.
 

Colin226

NJ Devils STH
Jan 14, 2011
6,936
2,234
Central NJ
Yeah I get Devils ads on HF all the time.. At first I was clicking them cause I thought I would be supporting the campaign, but then I remembered that this is a pay-per-click campaign, so I was really just making them spend extra money lol
 

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