QuadrupleDeke
33% more deke
The point you're making is clear to me and I think some of us have even discussed it in this thread. I've talked about it in recent GDT when posters complain about high possession but no results. Better teams do good things that result in shots and goals. You don't get better or get goals just by shooting.
The stat is only valuable if the players are largely ignorant of it. I believe they do know about it, but their understanding is probably limited. Most will say they've heard of it but don't get into it much. Some may be lying, but I'm guessing what most players are going to come away with is "shooting is good" and they will do what they can to generate shots. Professional athletes in all sports are aware of stats to some degree, even if they don't admit it. Their careers often depend on it, but you can't play effectively when micromanaging stats. So you simplify.
In the 2 on 1 scenario you describe it may even be an unconscious decision to take the shot (even if the better play is to attempt the pass due to defender and goalie position) because of that simplified, positive association.
You're essentially describing what we could call Shrodinger's Shot. The observation of the stat is likely affecting the stat, creating a paradox. Or something.
Exactly.
I think players are more aware of it than you think, though. In the NBA, the huge push towards high shooting percentage has actually resulted in players being hesitant to take end-of-quarter buzzer beaters. They'll either not take a shot at all, or wait until just after the buzzer to release the ball. In the NFL, there have been quarterbacks who don't want to throw the ball away and would rather take a sack, since it doesn't hurt their quarterback ratings.