Ad prices plummet for Montreal Canadiens games after dismal season

[Fenway]

Ad prices plummet for Montreal Canadiens games after dismal season

TVA Sports has really been hit hard with Montreal not making the playoffs last year.


Last month, TVA Sports announced revenues fell by 60 per cent for a net loss of $9.7 million in the second quarter.

The channel, along with Quebecor chief executive Pierre Karl Peladeau, have blamed the Canadiens’ failure to make the playoffs for a major hit to the Montreal-based communication giant’s ad revenues.

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[Killion]

.... this is not good & it goes beyond the Habs abysmal performances of recent vintage.

 

[Centrum Hockey]

Bruins players who where fans of Claude Julien Said his system was outdated. it could be hurting the team
In one year, Bruce Cassidy has made over the Bruins - The Boston Globe

 

[ottawa]

I think the French media has been more critical and vocal over the last year about the bad job Bergevin has done. I'm sure the loss in revenue played a major role.