I'll likely watch this tournament, but I won't be getting my friends together to watch it with me. If I miss a game here and there because of other engagements, NBD. That's the difference between this and the Olympics.
And I'm probably more emotionally attached to Team Sweden than I am to Team Canada or whatever that stupid U23 team is. If they have this again in 4 years under the same format, Connor McDavid, who will likely be the best player in the world, will again play for the U23 team and not Team Canada. That's stupidity.
What I would like to see is a team comprised of players over 35 from all over the world. I'd easily watch every game that team played. Maybe cause I'm in that age range myself.