Worst Logo Tournament - Columbus Blue Jackets vs. Winnipeg Jets

Which logo is worse?


  • Total voters
    170

GFS

Registered User
Apr 12, 2010
3,003
265
Which logo is worse?

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This tournament features logos eliminated in the first round of the Logo Tournament. For the first round, 1st seed = lowest % votes in previous tournament and 16th seed = highest % votes. For subsequent rounds, seeds will be redone based on the percentage of votes each logo received in their previous matchup.

R16QFSFF
1) ANA 178
16) OTT 7

2) LAK 104
15) STL 11

3) CAR 109
14) SEA 45

4) WSH 115
13) SJS 13

5) CBJ
12) WPG

6) DAL
11) VAN

7) NSH
10) TBL

8) FLA
9) VGK
TBD
TBD

TBD
TBD

TBD
TBD

TBD
TBD
TBD
TBD

TBD
TBD
TBD
TBD
 
Last edited:

majormajor

Registered User
Jun 23, 2018
24,744
29,452
I think the Jackets logo is worse.

A star with a swooshing flag around it is an automatic fail. This is a franchise with a cool union-army / cannon identity that most fans don't even know about thanks to bad branding including the main logo. Generic stars and stripes on a flag is an auto fail in general.

The Jets logo is generic and a little too literal for my taste, but it's a clean classic look and there is an identity there that the logo helps with.
 

KrugAvoy

Registered User
Aug 11, 2017
1,693
2,913
Lowell
Columbus current logo is better than that neon cbj monstrosity they had originally

Winnipeg current logo is much worse than their old original logo.

Neither are good but I like the state flag elements in the cbj logo so I voted Winnipeg as the worse one.
 

No Fun Shogun

34-38-61-10-13-15
May 1, 2011
56,383
13,242
Illinois
My opinion will always be that the Jets logo was an early draft that got rushed out due to a leak.

But still the Jackets. It’s just an odd and unintuitive design that doesn’t bring much to the table and doesn’t stick in one’s head when not looking at it. Even a basic image of a Napoleon cannon was an improvement over it to me.

Jackets need a rebrand, imho.
 

banks

W W W 4 5 6 7 8 9 10 11 12 13 14 15 16
Aug 29, 2019
3,449
4,986
Case for Columbus:
It's a bit of a knock off of the Avalanche logo. The flag swirling around the star looks a whole lot like the snowy puck swirling around the letter A. Plus, somehow they both have the same colour scheme.

Case for Winnipeg:
Ugh. With an amazing classic logo, how did they decide to go with this? It's somehow busy and bland. It looks like a budget beer brand. Plus, somehow they both have the same colour scheme.

I went with Columbus for the worst. At least there's a jet on the Jets' logo. But there's no bug or soldier on the CBJ one. Some colonial looking franken-flag isn't connecting the logo to the team and name, in my opinion.
 

Longtime Local

Registered User
Sep 7, 2021
22
28
Voted Columbus because using the state flag and one of the most popular color palettes in the world is unimaginative and boring. However, it needs to be pointed out that the flag is actually supposed to be the letter ‘C’ wrapped around the star, not just a swoosh. It’s still much worse than the Winnipeg logo though.
 

GreenLine

Registered User
May 24, 2021
973
1,386
The Jets logo is bland and uninspired but the Columbus logo is nonsense. Why is the star wearing a flag as a scarf?! Stars are known for being warm as a result of being giant burning balls of gas in the sky. They wouldn't need scarves.
 

cslebn

80 forever
Feb 15, 2012
2,723
1,292
As a CBJ fan it's the CBJ logo. It's awful.

The cannon logo wouldbe much better as the main.
 

MikeyMike01

U.S.S. Wang
Jul 13, 2007
14,650
10,843
Hell
The Jets logo could at least be a halfway decent insurance company logo... the Blue Jackets logo is just not good for anything
 
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Reactions: tacogeoff

tacogeoff

Registered User
Jul 18, 2011
11,594
1,803
Killarney, MB
both are bad. chose the jets as the heritage one is just so so much better. this jets logo should be the alternative or just a shoulder patch at the most.
 

BB79

Registered User
Apr 30, 2011
4,024
4,495
Columbus had those nice looking 3rd jerseys with the cannon logo. They missed their chance to change it to that. It was way better than what they use
 
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tarheelhockey

Offside Review Specialist
Feb 12, 2010
85,297
138,906
Bojangles Parking Lot
Both bad but I particularly hate the Jets because they have a really nice logo and just use a worse one on purpose

Winnipeg current logo is much worse than their old original logo.

Case for Winnipeg:
Ugh. With an amazing classic logo, how did they decide to go with this?

I choose Winnipeg, because their original logo is one of the greatest ever.

chose the jets as the heritage one is just so so much better.

Two teams with great alternate logos that need to switch to those full time.

I had no idea there was so much support for the Thrashers logo.
 

biturbo19

Registered User
Jul 13, 2010
25,859
10,928
I voted Jets here. But i like both. I just voted Jets because it could be so much better. There's so much wasted potential there, with obvious avenues to a far better logo.
 

ViD

#CBJNeedHugs
Sponsor
Apr 21, 2007
29,824
19,394
Blue Jackets Area
Unlike many people, I actually like Columbus logo especially in comparison to the original logo. That said, the franchise might need a brand new logo and some rebranding, perhaps that will change the fortunes of the team
 

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