Discussion in 'The Business of Hockey' started by mr gib, Mar 8, 2006.
some reading concerning ratings
dropped 21 per cent since last season?
Before the season began, it looked like NBC had the right matchups, but unfortunately as the season progressed the Blues, Pens, and Bruins fell apart.
The teams set for broadcast definitely impact the ratings but there are hockey fans who have lives with families and commitments and aren't available to sit down at home at 2pm on a Saturday afternoon to watch hockey. It's a crappy time slot, put the game in prime time and then revisit the ratings.
Saturday nights are black holes (except for HNIC) in the US for TV ratings. They should sprinkle some weeknight games which I feel would get better viewership than Sat. afternoon or evening.
That's true. After a few months of Sunday afternoon football and cold weather keeping people inside, by the time national broadcasts start people aren't wasting a Saturday afternoon inside, sometimes even if it's a team they root for. And forget about about picking up new viewers.