OT: Verizon to pay $1.5B to stream NFL on any device

[LadyStanley]

Verizon reportedly pays $1.5 billion to stream NFL games on smartphones using any carrier

From last night's episode.

Verizon renewing deal with NFL, but not limiting carrier nor type of device. Looking for more eyes for ad $$.

Even though ratings down for NFL.


Growing trend for live sports?

Intro mentioned that many TV/streaming deals will be up for renewal in the next five years. (NHL for one)

Click to read more...

 

[Headshot77]

I certainly hope so! Although it would probably behoove the NHL to get ahead of the game, and offer gamecenter live as their own mobile streaming platform. I wonder if they could earn more money in ad revenue from hosting their own "Netflix" type of service as opposed to selling the rights to their games to a major provider like Verizon.

 

[tony d]

Expect more of this as time goes on. TV is not the only way to watch sports anymore. I expect we see streaming devices included as a big part of future TV deals with the sports leagues.

 

[aqib]

Ratings are down for everything. People consume entertainment differently these days.

 

[NSH615]

I certainly hope so! Although it would probably behoove the NHL to get ahead of the game, and offer gamecenter live as their own mobile streaming platform. I wonder if they could earn more money in ad revenue from hosting their own "Netflix" type of service as opposed to selling the rights to their games to a major provider like Verizon.

Aren't they already doing this and have been for years? The only difference is local streaming rights.

 

[Headshot77]

Aren't they already doing this and have been for years? The only difference is local streaming rights.

Sorry, that is what I meant. Being able to see any game without any blackout restrictions. Ideally, you could watch older games, highlights, analysis videos, etc. as well

 

[MNNumbers]

Ratings are down for everything. People consume entertainment differently these days.

This is what I think as well. Also, why should I watch every minute? Put the phone on Notification. Goal, Penalty, End of Period. BinG!!!! Then, watch the highlight. This is the way the under-40 crowd will want it.

Big problem for the NHL and all leagues. Not as much $$ in that.

 

[aqib]

This is what I think as well. Also, why should I watch every minute? Put the phone on Notification. Goal, Penalty, End of Period. BinG!!!! Then, watch the highlight. This is the way the under-40 crowd will want it.

Big problem for the NHL and all leagues. Not as much $$ in that.

Things go in cycles. Years ago movie theater chains were going bankrupt because you could rent a movie for $3 from Blockbuster. Now Blockbuster is gone and people are buying tickets to weeks in advance for a midnight showing of Star Wars. Go figure.

 

[LeHab]

Ratings are down for everything. People consume entertainment differently these days.

Indeed. Leagues should be looking at opportunities new trends open instead of the threat to the holly cash cows which are Cable TV networks. For one, advertisement can be a lot better personalized to individuals when consumed online - look at Google & FB. You can have a lot more interaction with fans and between fans creating more engagement.

 

[Fenway]

Things go in cycles. Years ago movie theater chains were going bankrupt because you could rent a movie for $3 from Blockbuster. Now Blockbuster is gone and people are buying tickets to weeks in advance for a midnight showing of Star Wars. Go figure.

Some 25 years ago cable TV companies were amazed to learn they could offer internet service. At first it was very expensive so you saw a lot of internet cafes spring up.

Who knows where we will be in 5/10 years.