Senators hire new Chief Marketing Officer

[Heady Topper]

Per 6th Sens, she's from Barbados (or works in Barbados).

I think the last CMO, it ended like this:
Former Ottawa Senators executive sues Melnyk, team for $1.55M; alleges discord behind the scenes

"Around this time, Melnyk questioned O’Leary’s performance and his job title, the lawsuit alleges.
“How and when did you get the title of Chief Marketing Officer?” Melnyk asks O’Leary in an email included in the statement of claim.
“Peter — all time lows under my watch. Start thinking you are OFF all other projects other than selling immediate tickets. Drop the CMO title – MARKETING??? Drop the 2017 stuff, how are you making us money??? I lose millions this way . . . you will force us to start laying off dozens of people the day after the season. . .”

Click to read more...

 

[DaveMatthew]

She's the COO of Momentous Corp — It’s the Internet stupid! (I wonder if our tagline will be: "It's hockey stupid!") which owns several small businesses in Ottawa (mostly domain registration and website hosting type stuff). No background in hockey, sports, entertainment... but she does live in Barbados though so that's a win for Eugene...

Won't rush to judgement, but this isn't a confidence-inspiring hire.

 

[NyQuil]

I assume she’s being paid in Sens Store gift certificates.

 

[Heady Topper]

I wish her the best of luck. Not sure it's a career move I would've made though...

 

[Nac Mac Feegle]

She's the COO of Momentous Corp — It’s the Internet stupid! (I wonder if our tagline will be: "It's hockey stupid") which owns several small businesses in Ottawa (mostly domain registration and website hosting type stuff). No background in hockey, sports, entertainment... but she does live in Barbados though so that's a win for Eugene...

Won't rush to judgement, but this isn't a confidence-inspiring hire.

lol, actually, that would be a great tagline. We're in Canada, so that's really all you have to say about the business.

 

[Deku]

They hired someone? Impressive

 

[Spartachat]

That is one brave brave woman. Respect.

 

[Slack]

Do we start placing bets on how long she lasts under Melnyk or ...?

 

[Spartachat]

Do we start placing bets on how long she lasts under Melnyk or ...?

Tom Anselmi had 17 years of experience with the MLSE, but only lasted little over a year with Melnyk. I give her a couple of months before she goes on stress leave.

 

[Fandlauer]

Here. Now. Bridgetown.

 

[Spirit of 67]

she does live in Barbados though so that's a win for Eugene

First thing that came to mind when I saw that.

 

[Peptic Balcers]

this isn't a confidence-inspiring hire.

Its a sad state of affairs, when I saw the news my instant reaction was "Cool! They hired someone to do something"

 

[tony d]

Good for her, I wish her all the best in this role.

 

[BankStreetParade]

She's a young, ambitious executive with digital marketing expertise and ties to the Ottawa area who's been a supporter of the team for a long time including being a season-ticket holder and suite owner.

What's so wrong with that? Why do you guys have to shit on every single decision this team makes?

 

[TeamRenzo]

She's a young, ambitious executive with digital marketing expertise and ties to the Ottawa area who's been a supporter of the team for a long time including being a season-ticket holder and suite owner.

What's so wrong with that? Why do you guys have to **** on every single decision this team makes?

Agreed.

I have a feeling she will be great in her new role.

 

[Spartachat]

She's a young, ambitious executive with digital marketing expertise and ties to the Ottawa area who's been a supporter of the team for a long time including being a season-ticket holder and suite owner.

What's so wrong with that? Why do you guys have to **** on every single decision this team makes?

People here are not saying anything bad about her. She seems competent. They just think her boss is a handful.

 

[Heady Topper]

She's a young, ambitious executive with digital marketing expertise and ties to the Ottawa area who's been a supporter of the team for a long time including being a season-ticket holder and suite owner.

What's so wrong with that? Why do you guys have to **** on every single decision this team makes?

I don't know what yourey reading, but I see people wishing her luck in what's known to be very difficult working conditions.

 

[Masked]

She's the COO of Momentous Corp — It’s the Internet stupid! (I wonder if our tagline will be: "It's hockey stupid!") which owns several small businesses in Ottawa (mostly domain registration and website hosting type stuff). No background in hockey, sports, entertainment... but she does live in Barbados though so that's a win for Eugene...

Won't rush to judgement, but this isn't a confidence-inspiring hire.

Interesting article about Momentous, especially considering the author - Opinion: Internet pioneer revisits movie rental business model | Ottawa Business Journal

 

[Upgrayedd]

Either naïve to the current trainwreck or in cahoots, if it's the former I wish her the best!

 

[DrunkUncleDenis]

Buckle up.

But seriously, I wish her luck. If she plays a large role in righting this ship, it would be a tremendous professional accomplishment.

She's not coming into this blind, given that she has likely been in the building a ton with the season seats.

Fingers crossed.. get it done, girl.

 

[albator71]

She's a young, ambitious executive with digital marketing expertise and ties to the Ottawa area who's been a supporter of the team for a long time including being a season-ticket holder and suite owner.

What's so wrong with that? Why do you guys have to **** on every single decision this team makes?

I'm with you, its getting tiresome that every f***ing move this team made, you have the same fans always bitching and moaning. its so easy to manage a team when you are not actually the one making the decisions.

 

[Benjamin]

Does the organization ever read through this forum? We're basically handing them free in-depth data from the more dedicated fans. While the casual fans are easy to survey.

 

[DrEasy]

I wish her the best of luck. Not sure it's a career move I would've made though...

Why not? Expectations of success are so low she can only overachieve.

 

[Do Make Say Think]

How in the world was she convinced to sign on?!

She won't last long, nobody does.

 

[Do Make Say Think]

Does the organization ever read through this forum? We're basically handing them free in-depth data from the more dedicated fans. While the casual fans are easy to survey.

We are not representative of much.

We really do not matter.