TMC1982
Registered User
- Aug 11, 2009
- 230
- 0
http://newcanaan.patch.com/articles/king-of-the-espn-throne
Bodenheimer has done just that since becoming president in 1998. He has turned ESPN, which is owned by The Walt Disney Company, into one of the most powerful brands in the world, and a gold-plated ATM machine. It generates more than $3 billion of operating revenue per year and has long since been a staple of every sports fan's viewing habits. They wake up to ESPN and it's often the last thing they see before going to bed.
"We serve the sports fan. ESPN wants to give them the best coverage they can possibly get, whether it be though television, radio, Internet or mobile devices. We want to continue to expand and develop more unique product for our viewers."
