Fred Cusick had worked hard in the 1960's to get the Bruins on TV. In early 60's, Fred would go to Toronto and Montreal and do audio over CBC video and edit the game to 60 minutes in Canada and then drive all night with the tape to WMUR-TV in Manchester which could be seen in Boston. Fans loved it.
For the 1966-1967 season Fred took a job with brand new WKBG-TV Channel 56 as sports director and Weston Adams gave Fred and 56 the TV rights.
Channel 56 also got the rights to the Celtics road games and hired 2 novice announcers to do the games who made Johnny Most sound objective. ( Tom Heinsohn and Red Auerbach) and at the end of the season WKBG-TV elected to drop the Bruins.
WSBK-TV took a chance on hockey and hired unknown Don Earle to do the games as Fred was under contract at Channel 56.
The rest is history. Channel 38's parent would buy the Bruins from Adams and 2 years later sell the team to a concession company from Buffalo.
For the 1966-1967 season Fred took a job with brand new WKBG-TV Channel 56 as sports director and Weston Adams gave Fred and 56 the TV rights.
Channel 56 also got the rights to the Celtics road games and hired 2 novice announcers to do the games who made Johnny Most sound objective. ( Tom Heinsohn and Red Auerbach) and at the end of the season WKBG-TV elected to drop the Bruins.
WSBK-TV took a chance on hockey and hired unknown Don Earle to do the games as Fred was under contract at Channel 56.
The rest is history. Channel 38's parent would buy the Bruins from Adams and 2 years later sell the team to a concession company from Buffalo.