I keep hearing people talk about marketing the NHL. What exactly is the NHL supposed to do? First of all, they have a huge strike against them because their league is primarily made up of white players and its always been that way. Other sports have hispanic and blacks and the black/hispanic market is fairly large. Second problem is that many of the elite players are foreigners and their English isn't the best. Having someone like Jagr telling me to go watch hockey in broken English doesn't come across too well. Last but not least, most hockey players tend to be "dull" or lacking personality. When you watch an interview with a hockey player, its cliche after cliche. When you watch an interview with an NFL player, it can be non-stop entertainment. The league definately needs more Brett Hulls, Roenicks, Chelios etc... who speak their mind. I know everyone is going to think I'm completely offbase but I had to get it off my chest.