I really don't understand how European fans tolerate and defend this. Those domestic leagues are jokes, no parity at all, heavyweights fighting middleweights and lightweights, makes no sense. For fans of smaller cities it would be better without the goliath clubs who should be "promoted" to this new top league, more parity then.
In Europe we always say that the American/Asian billionaire owners are disconnected from the sport. They treat football like it’s a ordinary product, and they believe they know what we want - but they don’t. Let me try to explain it for you...
We watch football because of the emotional values. The traditions. The passion. The excitement of smaller teams being able to climb to the top. The competitive nature of the sport.
We don’t give a damn about growth, conquering new markets... or being entertained (at least the guys following my local team, haha). Winning would be nice, but absolutely not on the cost of the club losing the connection to the local community or the competitive nature of the sport. Everyone should always be able to make it to the top.
Your club is a huge part of your identity, you learn to love your team and hate your rivals. It doesn’t matter if your rival is playing 3 tiers below your team, you still loathe them. I’m 100% sure that all Liverpool fans rather see their team play Everton than Barcelona because of the feelings around such a game.
All European clubs are connected to the same tree (it doesn’t matter if it’s Real Madrid or a team from the seventh tier in Sweden). And all clubs are fighting for the same trophy - the Champions League. Some clubs are closer than others though. Isn’t that amazing?
However, the greedy owners believe that we want to be entertained, that we’re getting excited of watching bigger teams play each other’s every week. No, that’s not the case because there is no feelings/passion in that format. They also want to close the most prestigious tournament for other teams, they want to get the biggest reward for themselves (the owners) every year... not because of sporting merit - only because of greed and having a wealthy owner. At the moment the 12 self-proclaimed Super teams is trying to conduct a coup d’etat on what football is for all (at least the vast majority) of the European fans. They are tying to destroy the sport from within. We will never accept it and it has to be stopped.