@authentic
@CatchyTune
The more I think about it, you are probably correct in the assetment that Matthews would be rated higher on hfboards and lower in the media if he played for one of the smallest markets.
Compare Player A, Player B, Player C, Player D
Here is an interesting thread that I posted this past offseason, which stripped Draisaitl, Mackinnon, Matthews and Barkov of their jerseys and allowed people to rank them anonymously.
The results: Mackinnon benefits the most on hfboards from name recognition and Draisaitl/Matthews are hurt by it. Its actually pretty surprising because I thought Draisaitl/Matthews got overrated due to the large Canadian markets backing them but that doesn't appear to be the case.
Anonymously the consensus seemed to be Draisaitl>Mackinnon>=Matthews>Barkov but I don't think you'd get the same results if you compared them with their names known.