I'm asking why do some folks see the NY city market as important to the NHL? Pittsburgh and St.Louis had the highest television ratings for hockey back in 2000. Let's just say for a moment there was a season and the Rangers made the playoffs, why would anything they do in a market where there is one demographic of fans attending or watching games receive any attention over the following in april: Yankees-Red Sox Mets Knicks-Nets playoffs NFL draft. The Rangers have a payroll over 80 million, only drew a television rating equal to 60,000 homes on a network that televises all their games (Msg) (which is what the Isles had missing the playoffs seven years in a row hidden on Fox and Metro) play in front of thousands of empty seats for a lot of week night games despite the big name players constantly being added and are completely invisible in this sports market with the media. Markets like Pittsburgh and Florida have better hockey coverage on a daily basis and many of these so-called small market teams do not have all their games televised. Hockey may not be the most important sports story in these market but it's a lot higher on the list than where hockey places here. In the tri-state area each team get's one article per paper and even a.p coverage for some road trips. The Ranger are a team that as far back as 1999 draw a 0.3 on Fox for games against Detroit, marketing New York on television was a complete failure. Marketing the Nets over the Knicks worked for NBA. Arena Football scored higher in NYC than hockey. The Rangers are a team that plays pre-season games at home and draws 5,000 fans because they schedule games on Sunday afternoon during football season. The Islanders only bother scheduling one game for season ticket holders. All three teams are also losing tens of millions and have for years. Msg has a rich company as ownership so they keep spending, while Wang talks about buying the Nets but cannot add a high-profile and some feel he does not make enough of an effort to win. Is this the only parameter for what defines a big market? Is it because media in other markets see the Yankees when they look at NYC or have not noticed the hockey here since 1994 and that's the only reference? Hockey almost never see's a back page here regardless of what happens. In 1997 NYC-Philadelphia, Detroit-Colorado were the four semi-final markets, where was the jump for hockey? Leetch got traded, Joe Torre got the back page in Feb. The difference between Colorado being a market that moved vs a being called a large market today is because of the payroll and success. Considering how invisible NYC is with all the big names all these years why is anyone going to pay attention without the big names? Even the Knicks had only 12-13,000 season tickets sold this year and last year. Why would hockey come even close to those numbers when only one demographic of fans attend hockey games? Philadelphia, Montreal, Toronto, those places have never play to open seats. Those markets do not have the 24/7/365 Yankees, Mets which have changed the sports landscape here forever. Or the Giants, Jets, Knicks and Nets ahead of them plus whatever other huge stories are happening. Other markets talk hockey on the radio and television programs, here they do not bother because there are more important things for editors and programmers to cover for the general public. Journalists here will not make any effort to bother learning about hockey, regardless of what happens during the regular season. So why does the NHL need the New York City market over all these markets I read must be contracted. What is NYC doing that they are not doing. Why is it Columbus and Minnesota play to sellout crowds and the three buildings in New York/NJ look like the smaller markets yet expansion was the problem? What's the Carolina Hurricanes television rating? If they had 82 games on a network like Msg instead of infrequent television coverage could they attract the same 60,000 the Rangers are currently getting. Could Nashville?