TEAM almost certainly will operate on a budget unless gates is. Buying. AND even he wouldnt spend to the max for consumers that won't pa pay for the product and yeah that's it.
Depends on ownership and their intentions. It's a lot easier for a sound ownership group to commit to possibly losing money year to year. I am not sure how it works in Canada, but it's not uncommon for billionaires to own sports franchises in the states with the intention of leveraging the losses against other forms of positive income, while maintaining the actual franchise as an asset that they can later sell to recoup or gain on their initial investment.
I have a very loose understanding of this, so I'd welcome anybody who is more versed in it to correct me or provide better info.
New ownership won't fix the primary issue with this market, which is that we do not have adequate corporate support and have a very fragmented population to draw from due to the large amount of older Canadiens/Leafs fans in the territory. So essentially, supply and demand is very skewed. We have to sell more tickets to a smaller overall population than probably all other Canadian teams. Unfortunately, numbers for each Canadian (or NHL) team's corporate isn't available, but the two numbers we do have via Wayne Scanlan show us that the Senators are able to sell 4000 season tickets via corporate support, Toronto on the other hand 13000. In Toronto's case, the GTA has a population of around 6M versus Ottawa with a population of around 1M. So, per game the Leafs have to sell about 4k tickets to a 6M population, the Senators about 13k tickets to a 1M population that is heavily fragmented by having older pre 1990s Leafs and Canadiens fans who mostly aren't going to go to neutral Senators games. This is obviously the most extreme comparison, and I only use the Leafs because it is the only numbers we have, I'd be very curious to see the corporate support numbers for the other Canadian teams.
With that said, in the short term, I think a change in ownership would be something that would energize the market since a lot of fans have a negative view of Eugene Melnyk and carry the sentiment that the team is being handicapped by him being the owner. The marketplace isn't going to change just because there are new owners, but the right ownership group might be in a better position to weather money losing seasons, which would remove some of the financial handicaps management has (supposedly) had when constructing this team over the last few seasons.